J fashion

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Japanese Clothing Brands, Mode Harajuku, Girl With Red Hair, Estilo Harajuku, Harajuku Fashion Street, Japanese Clothing, Harajuku Girls, Tokyo Street Style, American Casual

Amekaji, which translates as 'American Casual', is a sub-style of Gyaru. It is bright, colourful and inspired by the ficitionised stereotypical idea of America. The style is very comfortable and casual, and has been noted to be particularly forgiving to Gyaru of all shapes and sizes as loose fitting clothing is appropiate. Prints are often bold and brightly coloured, with big print wording or cute patterns on clothing. Hats are often worn, such as baseball caps, beanies and spirit hoods…

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