Cannes Lions 2018 Hot Contenders

If it looks, talks or feels like an ad it’s not going to win. I’ve picked 100 hot contenders across agencies and networks that all have what it takes to win at…
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a man wearing a suit and tie in front of a purple background with the words corruption detector
Reclame Aqui - Corruption Detector
Reclame Aqui, Corruption Detector
Velux, The Indoor Generation Youtube, Outdoors, Indoor, Friends, Daylight, Roof Light, Closed
YouTube
Velux, The Indoor Generation
a woman standing in front of a wall with the words, a simple life saving solution through something as bananas as an ad
Vent inspection print ad
Pepco, Vent inspection print ad
a mannequin with a yellow sign on it's head in front of spotlights
Schweppes - The Dress for Respect
Schweppes, The Dress for Respect
the nintendo labo logo is displayed on a cardboard box
YouTube
Nintendo Labo
an advertisement for high heel shoes with the words, possibly the highest heels ever made
a man in a suit driving a car
YouTube
Tide, It's a Tide Ad
several different screens with the words to ma again written on one screen and an image of two people standing next to each other
Folkoperan – First come, first serve
Folkoperan, First come, first serve
a man and child standing next to a train
YouTube
Apple, Three Minutes
an outdoor living area with couches, tables and chairs in the middle of it
Shade alert: Burger King ads show McDonald’s executives prefer flame grill taste
Burger King, McDonald’s executives prefer flame grill taste
an aerial view of a house in the woods
Shade alert: Burger King ads show McDonald’s executives prefer flame grill taste
Burger King, McDonald’s executives prefer flame grill taste
an outdoor living area with patio furniture and flowers
Shade alert: Burger King ads show McDonald’s executives prefer flame grill taste
Burger King, McDonald’s executives prefer flame grill taste
an advertisement for the new volvo car company
Cannes - Volvo - Recruiting Car - PR (2018)
Volvo, Recruiting Car, Belgium