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Target was the first mass-retailer to offer fair trade coffee to its millions of guests. Knowing their shoppers are increasingly curious about product sourcing and large-scale impact, the brand recently revitalized their assortment of Archer Farms coffee …

Target was the first mass-retailer to offer fair trade coffee to its millions of guests. Knowing their shoppers are increasingly curious about product sourcing and large-scale impact, the brand recently revitalized their assortment of Archer Farms coffee …

Showcase and discover creative work on the world's leading online platform for creative industries.

Showcase and discover creative work on the world's leading online platform for creative industries.

In the fall of 2015, we were asked by the Target Creative Team to rethink and completely redesign the packaging of their Archer Farms coffee assortment. Re-launching with an expanded offering and a stronger focus on fair and direct trade, our design solution had to clearly indicate various key attributes, taste cues with compelling region …

In the fall of 2015, we were asked by the Target Creative Team to rethink and completely redesign the packaging of their Archer Farms coffee assortment. Re-launching with an expanded offering and a stronger focus on fair and direct trade, our design solution had to clearly indicate various key attributes, taste cues with compelling region …

Showcase and discover creative work on the world's leading online platform for creative industries.

Showcase and discover creative work on the world's leading online platform for creative industries.

Brand identity, print and packaging for New York coffee subscription service Collected Coffee by Fivethousand Fingers

Brand Identity for Collected Coffee by Fivethousand Fingers — BP&O

Brand identity, print and packaging for New York coffee subscription service Collected Coffee by Fivethousand Fingers

Showcase and discover creative work on the world's leading online platform for creative industries.

Showcase and discover creative work on the world's leading online platform for creative industries.

In lieu of using a kitchen scale while brewing, MCM uses a carafe with mL measurements to accurately gauge volume of brewed coffee.

In lieu of using a kitchen scale while brewing, MCM uses a carafe with mL measurements to accurately gauge volume of brewed coffee.

Showcase and discover creative work on the world's leading online platform for creative industries.

Showcase and discover creative work on the world's leading online platform for creative industries.

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Source: mir-s3-cdn-cf.behance.net

Source: mir-s3-cdn-cf.behance.net

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