Storytelling

Et board der blev startet da Rune Kier, taleskriver og antropolog, og jeg skulle holde oplæg på den årlige taleskriverkonference i Washington D. C. (2013). Vi samlede vores inspiration, links og slides på dette board, og siden er der kommet mere til. Jeg håber boardet kan inspirere til mere og bedre storytelling!
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Start med historien. Og lad strategien følge. Bryan Green om storytelling som førsteprioritet i professionel kommunikation.

Start med historien. Og lad strategien følge. Bryan Green om storytelling som førsteprioritet i professionel kommunikation.

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Marshall Ganz is no newbie. He is the Guru behind the winning Obama organizing strategy in 2012 and 2008.He is an experienced union organizer and currently Harvard professor. What his model teaches us is that we need to answer the question: Why should we listen to YOU?

Marshall Ganz is no newbie. He is the Guru behind the winning Obama organizing strategy in 2012 and 2008.He is an experienced union organizer and currently Harvard professor. What his model teaches us is that we need to answer the question: Why should we listen to YOU?

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5 Key Differences Between Pinterest and Instagram Messaging

5 Key Differences Between Pinterest and Instagram Messaging

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8 Steps To Great Digital Storytelling

8 Steps To Great Digital Storytelling

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The story goes that the danish artist Viggo Vagnby made ​​this poster in 1959. Not before 27 years later, when the poster was used as wrapping paper for other posters, to be sent to England to participate in a poster contest. By a mistake the poster was taken for a competition poster - and won the contest! Since 1986 the poster from Viggo Vagnby has branded Copenhagen, and the poster has given the city a reputation, where even ducks are helped across the street.

The story goes that the danish artist Viggo Vagnby made ​​this poster in 1959. Not before 27 years later, when the poster was used as wrapping paper for other posters, to be sent to England to participate in a poster contest. By a mistake the poster was taken for a competition poster - and won the contest! Since 1986 the poster from Viggo Vagnby has branded Copenhagen, and the poster has given the city a reputation, where even ducks are helped across the street.

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stretch the podium. It is all about thinking in different target audiences after the speech. The press, political junkies, social media and gate keepers. And about involving people before the speech is given. In researching, in writing and in delivering the speech. It about creating a hype.

stretch the podium. It is all about thinking in different target audiences after the speech. The press, political junkies, social media and gate keepers. And about involving people before the speech is given. In researching, in writing and in delivering the speech. It about creating a hype.

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To spread the word about the speech you must have ambassadors for significant social media reach!

To spread the word about the speech you must have ambassadors for significant social media reach!

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What storytelling does to our brains

What storytelling does to our brains

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Bag om et vellykket eksempel på storytelling. Om kompleksiteten i og målet med REEL storytelling: George Takei's bold TEDxKyoto Talk http://t.co/8dhxhxKWl2

Bag om et vellykket eksempel på storytelling. Om kompleksiteten i og målet med REEL storytelling: George Takei's bold TEDxKyoto Talk http://t.co/8dhxhxKWl2

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The new material for this revised edition offers an expanded case study of storytelling in action that focuses on one of Simmons’s success stories. Over one hundred stories drawn from the front lines of business and government, as well as myths, fables, and parables from around the world, illustrate how story can be used to persuade, motivate, and inspire in ways that cold facts, bullet points, and directives can’t.

The new material for this revised edition offers an expanded case study of storytelling in action that focuses on one of Simmons’s success stories. Over one hundred stories drawn from the front lines of business and government, as well as myths, fables, and parables from around the world, illustrate how story can be used to persuade, motivate, and inspire in ways that cold facts, bullet points, and directives can’t.

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